goodwoodintelligenceLearn More
HubSpot Diamond Solutions Partner · Financial Services

The partner that engineers and runs your revenue system.

The CRM, the data, the portals, and the AI, built for financial services and run by one team. We are a HubSpot Diamond Solutions Partner that works only with investment managers, wealth firms, and lenders.

By the Numbers

90+Financial Services Clients
3.5+Years Average With Current Clients
55+Financial Services Websites
100+HubSpot Portals Built and Managed

The Problem

Your CRM should be accelerating growth — not slowing it down.

Most investment firms are running their marketing, sales, and investor communications on spreadsheets, disconnected tools, and tribal knowledge. Generic CRM setups don't account for how funds actually raise capital, manage LP relationships, or track deal flow — leading to dropped balls, manual workarounds, and growth that stalls when it should be compounding.

Marketing and outreach that lives in spreadsheets
A CRM your team doesn't actually use
Investor communications that fall through the cracks

Who We Are

The HubSpot partner that speaks your language.

We work exclusively with investment managers, RIAs, and financial institutions. We understand how you raise capital, communicate with LPs, and manage deal flow — and we build the technology around those workflows.

Goodwood works only in financial services and has since 2012. We build at the API level, not with off-the-shelf connectors, and we stay on as your embedded technology team. That covers the CRM, the data feeding it, the portals and websites in front of it, and the AI working on top of it.

Industries We Serve

  • Asset Management & ETFs
  • Investment Managers & Funds
  • Private Equity & Venture Capital
  • Private Credit & Alternatives
  • Wealth Management & RIAs
  • Business Lending & Fintech

What We Do

The Whole Revenue System, One Team

CRM, data feeds, portals, websites, and the AI on top, built and run by the same people.

How We Work

Built for Long-Term Partnership.

We don't hand off a configured CRM and disappear. Current clients have been with us 3.5+ years on average because we operate as an extension of your team — handling the day-to-day so you can focus on growing your business.

01
Assessment & Architecture
Audit your current systems and design the ideal future state.
02
Migration & Implementation
Build and configure with engineering precision. No downtime, no data loss.
03
Embedded Technology Team
We stay on as your technology team, handling CRM admin, data feeds, fund pages, and a quarterly roadmap, with AI doing the repetitive work and a person approving every client-facing step.

Why Your HubSpot Partner Needs to Know Your Business

Generic consultants don't understand how you raise capital, communicate with investors, or manage multi-stakeholder relationships. That gap leads to a CRM your team won't use and tools that fight your workflow instead of supporting it.

We bring deep financial services expertise to every engagement — so the technology actually fits how your firm operates and grows.

Industries We Serve

Ready to Get More from Your Technology?

Let's talk about where you are, where you want to be, and how we can help your firm get there.

Schedule Consultation